Blog
Guides on hearing your crowd
Practical, research-backed writing on collecting feedback that is honest, frequent, and actually readable, whether your crowd is customers at a counter or the team in the break room.
The Mentimeter alternative for open-ended questions Mentimeter and One Voicer take different approaches to an open-ended question: a word cloud or a list of individual responses, or a single blended answer. Here is how they compare and when each one fits. 
How to collect honest feedback from your HOA The board hears from the angriest five. Here is how to hear the other two hundred households, thirty seconds at a time. 
How to add audience feedback to your meetup Most of the room leaves without telling you anything. Here is how to hear all of them, with a QR code and a question. 
7 ways to engage your audience at a hackathon Prizes motivate the few teams who might win them. Everyone else came to learn, to connect, and to be heard. Seven practical ways to give the whole room that, from the opening slide to the recap email. 
How to improve student engagement in large lectures Ask a lecture hall “any questions?” and the same few hands go up while two hundred students sit silent. The silence is not understanding, it is the format. Here is what the research says about why the room goes quiet, and a way to hear every seat in the last three minutes of class. 
How to understand your customers at the farmers market The market sends a steady stream of people past your table and tells you almost nothing about any of them. Here is how to learn what your customers actually think, without stepping away from the till. 
How to stay customer-obsessed as your business grows You started out thinking exactly like your customer. Growth turns you into the expert on your own product, and that expertise is precisely what stops you from seeing it the way a newcomer does. Here is why, and a light habit that keeps you close. 
How to make your conference booth stand out A spot on the show floor is one of the most expensive things in B2B marketing, and most of them get walked past. Standing out is not a bigger banner or more swag. It is giving high-intent buyers a reason to stop, take part, and remember you. 
How to collect daily feedback with a QR code Most small businesses run on gut feel between once-a-year surveys. Here is how to build a daily listening habit that fits on a QR code and tells you something useful by the end of the first week.